About Us

Hi, I'm Deborah! I grew up in Essex, New York, and I continue to spend a lot of time there.  Over the years, I've noticed how deeply residents and visitors cherish Essex and other small communities in the Adirondacks.  I am not typically one who wears big brand logos, but I wanted a shirt or hoodie to show my love for OUR Essex and the Adirondacks.  If you are from a small town, you know how rare it is to find something like this! 

Since opening a brick-and mortar-shop wasn't feasible, I've decided to start a small online business offering small-town logo apparel through print-on-demand services.  It's been quite an adventure! Print-on-demand means each garment is printed individually, here in the USA, only when ordered.  That makes this business more sustainable and eco friendly.  

I hope you have found something special in my store and I'd love to hear from you- whether you did or didn't.  What's your village? Who are your people? I'd be happy to create a design that celebrates your special place.  Thank you for stopping by and also for supporting my small business.